Thursday, 7 February 2013

Evaluation Q7. Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?

Our first task was to create a short sketch in order to practice continuity. We used a range of shots and techniques and got to grips with the equipment and the rules of continuity while filming.


From this first exercise, we learnt the importance of the 180 degree rule, in which if the subject is walking or moving across the screen from left to right, the rest of their movements in that sequence should also move from left to right. This rule exists for the purpose of continuity. Another thing we learnt from our first practice was to use a range of shots, such as a match-on-action shot, close-ups, extreme close-ups, low angles, wide shots and reaction shots. Also, that jump cuts are only appropriate in some contexts, such as a video diary perhaps, and that they look like an unprofessional mistake in most films. We came across the problem of a jump cut in this sketch and so we rectified it and learnt to avoid them in the making of our thriller film opening.

Evaluation Q6. What have you learnt about technologies from the process of constructing this product?

Tuesday, 29 January 2013

Evaluation Q3. What kind of media institute might distribute your product and why?

What kind of media institute might distribute your product and why ?

What is distribution ?

Distribution is the process of getting a film from development, into the public eye by the use of big budget global distribution websites and by producers that can afford to simply throw money at a project and make it sell. This is done by creating websites and facebook pages about the film to allow people to get more information about the product, creating television adverts to get people interested. Due to the advances of modern technologies such as the internet and the availability of emails and file sharing a distributor can easily send a copy of there film to a cinema to get it checked without the hassle of having to print out stills or send a large reel of tape. these advances also allow films to be ported to dvd and made available for online download in a fraction of the time meaning that small budget cinemas or people who simply what the film for home consumption can acquire the film shortly after release.
Obviously we can't afford to fund a large budget distribution effort, however this doesn't mean we can't distribute our product in other ways. for example youtube is becoming an evermore valid method of getting a film seen and passed along allowing it to gain publicity and reputation. Here is a list of distribution platforms.

http://en.wikipedia.org/wiki/List_of_video_hosting_websites

So how would we distribute our product ?

I would choose to use a combination of social networks such as FaceBook and twitter to get the product noticed and allow it to be spread out and establish a small fan-base. From there i would put the video on YouTube to allow people to stumble upon the video and also allow people to share the video and embed it on blogs and websites, this would allow it to be spread by other students or anyone who finds our product interesting. Another way that we could get our product noticed is to take it to a film festival, this would get our product viewed by a larger audience and also possibly get noticed by a small publisher who would be able to help further with the distribution process.

Monday, 28 January 2013

Evaluation Q2. How does you media product represent particular social groups?

Throughout the opening sequence the representation of possessed teenage females. We have use camera work, editing, setting and many other things to create this.

Visual Hierarchy:

We have used visual hierarchy to create our representation, this has been done using low-angle shot, high-angle shot and being able to capture the character in a new light for the audience. You only ever see the character in three scenes of the opening. Each time she appears to be less important and more inferior. This is done to fit the mise-en-scene of the film.

First she appears to be at the same status the target audience. To show this we have put her at the same eye level as the audience.



This makes her seem to be normal and as if nothing is really going on. This can confuse the audience with the facial expression she is pulling whilst in the position.

The next time we see her is she is stood on the stairs, this is filmed using a high-angle shot. This makes her appear to be less powerful and smaller than the audience, so they don't fear her.



This then leads onto the next shot. At a similar angle you get a closer shot of the character and you get to see her facial expression. This matches how small and powerless she will feel, this will make the audience feel as if they have the upper hand over her but they will want to know why and what has happened for this to be the case.



Setting:

The setting for our opening sequence was very vague and unclear. However, when the audience did see some of the setting it didn't match the representation of the social group chosen but in fact was the opposite. This was done to build up enigma and confuse the audience. For example, the shots on the staircase were unclear as to where she was and this would attract the audience and make them want to watch the rest of the film as they will be intrigued as to what the character is doing. However, this setting was chosen as it 'boxes' in the character and almost forces the audience to look straight down at her.



Lighting:

We used two types of lighting to complete our product. One of these was a spot light. This was used to focus the lighting on the paper, this would allow the audience to see the images being drawn. This represents the social group as it shows possession in what she is drawing and how she is drawing it, this is seen in detail due to the lighting.



The rest of the lighting was natural. This was done because the shots were going to be edited over, this meant the burn/effect wouldn't look as effective. Shots such as any on the staircase and the outdoor shots were all under natural lighting. This also caused enigma as after the effect was used some of the shots became distorted and the audience will be unable to tell what it is.



One other type of lighting we use is again, shown in the above image. It is were we have direct sunlight into the camera lens and this then creates a silhouette of the character, making her appear dark and building up the enigma. This is called backlighting.


Props:

There were only a few props used during the opening sequence. One of the most important ones was the pencil and paper. This was used to draw all the symbols, such as crosses and '666's. These represented the social group of teens, this is something you would expect them to have.




Costumes:

Throughout the opening sequence the character is represented by wearing a 'flowy', young girls dress. This makes her seem young and vulnerable, it fits the character and group we are trying to portray.


Soundtrack/Dialogue/Sounds:

There isn't any dialogue throughout our opening sequence, there isn't any noise either. This is so that the audience are left in the enigma of the story. Our soundtrack is one that we made our selves, we did this by using a software called Garageband. This was done as it is the opposite to what you would think would represent the social group of a teen girl. Many are portrayed to talk a lot. This can confuse the audience.


Evaluation Q1. In what ways does your media product use, develop or challenge forms and conventions of real media products?